QF _Junior Marketing Associate_BSC102-2.pdf

Junior Marketing Associate

  • Originally Approved
  • Last Revised
  • Code2017/RET/DGT/01738
  • SectorOrganised Retail
  • NSQF LevelLevel 3
  • Notional Hours480
  • Accrediting BodiesGOI Ministries and State departments who have adopted MES qualifications accredit training providers for their programs and schemes (only in case of SDIS schemes Training providers accredited by States on behalf of NCVT)
  • Certifying Bodies National Council for Vocational Training (NCVT)
  • Proposed Occupation

    After completion of the course the trainees shall be qualified for one or more of the following job roles:

    1. Junior Marketing Associate.

    2. Junior Product Marketing Associate

    3. Marketing  Research Assistant

    4. Marketing Assistant

    5. Junior marketing consultant

    6. Market analyst assistant

  • International Comparability


  • Progression Pathway

    An individual can progress in an organisation as Marketing Associate, Marketing Analysts and can have expertise in other Basic Marketing Research concepts whichever is used in the organisation.

  • Qualification File QF _Junior Marketing Associate_BSC102-2.pdf
  • Formal structure of the qualification
    Title of unit or other component Mandatory/ Optional Estimated size (Hours) Level
    (i) DGT/MES/BSC/N01: Understand the Basic Consumer Behaviours and Marketing fundamentals Mandatory 60 3
    (ii) DGT/MES/BSC/N02: Acquire the Basic Concepts of Service Marketing Mandatory 100 3
    (iii) DGT/MES/BSC/N03: To have knowledge Branding and Retailing in changing: economic environment Mandatory 125 3
    (iv) DGT/MES/BSC/N04: To have Acquaintance of Basic Marketing Research Mandatory 125 3
    (v) DGT/MES/BSC/N05: Able to understand and implement Soft Skills/ Selling Skills Mandatory 70 3
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